Chuck Leaver – The Reason Why Investment In Cyber Security Companies Continues To Increase At A Record Rate

Written By Patrick Kilgore And Presented By Chuck Leaver Ziften CEO

A report was published called “Financiers put billions in to cyber security firms” by CEO of Cybersecurity Ventures, Steve Morgan. This is not guesswork. The previous year alone, venture backed cyber security organizations raised nearly $2 billion dollars. With this increase of capital, you would be forgiven for thinking that things have hit their peak. However you would be incorrect …

At the midpoint of 2015, start ups in cyber security had actually already raised $1.2 billion in financing. There appears to be no end in sight when it pertains to cyber security as Morgan indicates. Top companies like Allegis Capital have even raised funds (to the tune of $100M) to back cyber security development, solely.

The usual suspects are not there on the list of names. Morgan’s article mentions that the majority of the financing announcements are for fast growing organizations like ours. Ziften is in excellent company amongst innovators who are keeping up with the demands of modern cyber security. While we lead the pack in continuous endpoint visibility – others businesses have taken unique approaches, like applying artificial intelligence to the fight against cyber attacks or streamlining crucial lookups to bring public key file encryption to the masses. They are all taking on a various pieces of the puzzle.

And it definitely is a puzzle. Because numerous services are highly specialized, collaboration is going to be very important. The requirement for incorporating the different elements in the market for a sophisticated view of the issue set is clear. That’s why we developed Ziften Open Visibility ™ – to offer APIs, connectors, and alerts to incorporate endpoint context and attribution data with existing financial investments.

Market Vision That Is 20/20

It may appear like market saturation to the layperson however it is simply the tip of the cyber security iceberg. Every day, cyber attacks end up being more sophisticated, finding new methods to ravage customers and companies. This list of backed companies is a testimony to the notion that legacy endpoint and network security is failing. The idea of avoidance is a good one, however security professionals now recognize that a two pronged strategy is required that incorporates detection and response.

You can have a 20/20 view of your security landscape, or you can keep your current blind spots. Which one do you think will help you to sleep at night?